1️⃣Create your first waitlist form

Step-by-step guide to creating your first waitlist form and making it live on your store.

1. Formats

Use the Format section to customize text, control buy button visibility, and adjust marketing settings.

Text

• Message:Add a custom message and style it freely. Change colors, apply bold or italic text, highlight important parts, and more.

• Label Title: Add a title above the email collection field.

• Placeholder: Use a placeholder to emphasize your message and guide customers on what to enter.

• Sign-up Button Text: Customize the text displayed on the sign-up button.

Color

• Label Font Color: Change the color of the label title text.

• Sign-up Button Color: Customize the button color to match your brand.

• Border Color: Adjust the border color of the waitlist form.

• Background Color: Set a background color that fits your store design.

Size

• Font Size: Adjust the font size for all text elements.

• Sign-up Button Radius: Control the roundness of the sign-up button corners.

Additional Questions on Waitlist Form

Add extra fields—such as name or phone number—to your waitlist form if needed. Click this option then customize these fields based on your requirements.

Buy Button Visibility

Control whether the buy buttons are hidden automatically. There’s no need to remove them manually in your theme editor.

When this option is enabled ✅ , the buy button is hidden and replaced with the waitlist form you created.

If buy buttons were already removed manually and this option is also enabled, it may cause conflicts. Please review this guide to avoid issues.

Marketing Settings - GDPR

Select a marketing consent option to stay GDPR-compliant.

Option 1: Automatic subscription Customers are automatically subscribed to your email marketing list. All collected emails will be added without showing a consent checkbox.

Option 2: Customer opt-in Show a marketing consent checkbox on the form, allowing customers to choose whether they want to receive marketing emails. The consent message can be customized, and the checkbox can be set as selected by default or left unchecked.

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2. Visibility

Use the Visibility section to choose where your waitlist form appears. Control product selection, automate behavior for sold-out items, and set display rules.

Display settings

Select the products where the waitlist form should be shown.

Automated Waitlist Sold-Out Products

Enable this option to automatically show the waitlist form only when products are sold out.

If this option is disabled, the waitlist form will appear on all selected products, regardless of stock status.

Schedule

Set a start and end date to show the form during a specific time period, on top of your existing visibility rules.

3. Customer Restock Notification

Enable email alerts to automatically notify customers when a product is back in stock.

Email content can be customized, and test emails can be sent to preview the message before it goes live.

Choose one of the following sending methods:

• Minimate Apps default domain: [e-mail]

• Your custom domain

4. Other Notifications

Enable additional email notifications for your business. Alongside customer restock notifications, two more notification types are available:

Merchant Notifications

Receive an email notification when a customer joins a waitlist.

When enabled, an email is sent to your store’s email address each time someone subscribes to a product waitlist.

Customer Confirmation Notifications

Send a confirmation email to customers after they join a waitlist.

This can be set up using Shopify Flow and the Shopify Email app with our ready-to-use Shopify Flow template.

For a step-by-step walkthrough, watch our setup video on YouTube: